The Pros and Cons of Being a Solo Aesthetician Versus Building a Team with Gisel Campbell

You’ve got big dreams, but the idea of hiring a big team...well, that’s a little intimidating. Building a team of all-stars takes time, patience, and tenacity, and the thought of “I can just do it myself” is one you’ll likely have more times than you care to count. But as Gisel, my guest on this episode of Spa Marketing Made Easy and owner of Elevate Esthetics, explains, team is what it takes if you’re looking to scale to a level that requires more than you can accomplish 100% on your own. However, that’s not to say you can’t be successful as a solo, it all requires looking at the big picture and weighing the pros and cons of team building. In this episode, we discuss: -Gisel’s journey in building a successful business as a solo aesthetician and how her goals have shifted, especially during quarantine -The reflection questions she used to help guide her decision making on whether to stay solo or starting hiring a team -Evaluating the opportunity cost and the various pros and cons of hiring vs. staying solo -Tips for those thinking about hiring their first employee and ideas for where to find great candidates To read the full show notes and connect with all the resources mentioned in this episode, visit: http://www.addoaesthetics.com/blog/156 Keep the conversation going inside the Spa Marketing Made Easy Community by clicking here: https://www.facebook.com/groups/SMMEPodcast/

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